Xappeal (formerly known as UrbLife.com shares the lifestyle of stylish, forward-thinking Gen-X women and men worldwide (born 1961-1981).
Our content speaks to Generation-X, a generation of vastly unique people who are always set on finding new ways to experience their lives. Growing up in times where becoming an entrepreneur was the norm, our readers are simultaneously career-oriented and street-savvy, creative and innovative in their thinking.
Xappeal content offers interviews, editorials, previews, reviews and advice in Fashion, Beauty, Career, Self-Help, Business Technology, Gaming, Relationships, Travel, Food, Sports, Home and other lifestyle-related areas. We also spotlight celebrities in Film, TV, Theater, Dance and Music, all relating back to our core readership.
WHO/WHAT IS GENERATION X?
(As outlined in “The Generation X Report” by Jon D. Miller of University of Michigan Institute for Social Research for the International Center for the Advancement of Scientific Literacy, 2011)
Generation X refers to American adults born between 1961 and 1981. The naming of generations and the assignment of age ranges stem from a 1991 book by William Strauss and Neil Howe called Generations. The book examines generations across centuries and their characteristics, and provides a definition of Generation X that has been used widely in both popular and academic literature. The 84 million Americans who are included in Generation X are the parents of today’s school-aged children in the U.S., and members of Generation X will become the members of Congress and the occupants of the White House over the next two or three decades.
Generation X is the first generation to grow up in the Internet Era and it is perhaps the most extensively wired (and now wireless) generation in American history. If Thomas Friedman is right and the world is now flat in regard to economic competition, this generation will be America’s varsity team for the next two decades. So it is important to understand their history, current challenges, and future prospects.
